Digital Marketer

BESA Group is seeking a highly motivated and skilled Digital Marketing Specialist to join our dynamic marketing team. The Digital Marketing Specialist will play a pivotal role in optimizing our workflow processes and driving our marketing initiatives to success. The ideal candidate should be well-versed in email marketing, social media, campaign management, SEO, and Google Analytics, as well as other channels to increase awareness about BESA Group, brand, and services, with a strong work ethic, the ability to excel under pressure, and the capability to work both independently and collaboratively. Key Responsibilities Campaign Management: Plan, execute, and monitor marketing campaigns across various channels, ensuring that they align with our objectives and yield positive results. Social Media: Manage and monitor the ongoing company presence and campaigns on Social Media (Twitter, Facebook, Instagram, TikTok, and Google Ads.) SEO (Search Engine Optimization): Implement and maintain SEO best practices to improve organic search rankings, enhance website visibility, and drive traffic. Google Analytics: Utilize Google Analytics to track and analyze website and campaign performance, providing actionable insights for continuous improvement. Workflow Optimization: Collaborate with the team to streamline and optimize workflow processes, improving efficiency and productivity. Under Pressure Performance: Thrive in high-pressure situations, meet tight deadlines, and maintain a high level of performance to ensure marketing goals are met. Independent Work: Demonstrate the ability to work autonomously when required, make strategic decisions, and execute tasks effectively. Qualifications: Experience: +3 years of experience as a Digital Marketing Specialist Proven experience in email marketing, campaign management, SEO, and Google Analytics. Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends, etc.) Strong written and verbal communication skills. Excellent analytical, problem-solving, and communication skills. Creative thinking and design skills are a plus. A strong work ethic and dedication to achieving results. Ability to work both independently and collaboratively in a team-oriented environment. Work location : New Cairo branch. Saturdays and Fridays are off. 9am:6pm