Job Overview
We are seeking a dynamic and experienced Brand Manager to develop and execute brand strategies for our pharmaceutical and OTC products. The ideal candidate will drive market growth and enhance consumer engagement in the healthcare sector. This role requires a strategic thinker with a passion for building strong brands and making a significant impact in a growing market.
Key Responsibilities
- Develop and implement comprehensive brand strategies to achieve business objectives.
- Analyze market trends and competitor activities to identify opportunities for growth.
- Manage marketing campaigns and promotional activities to increase brand awareness.
- Collaborate with cross-functional teams to ensure brand consistency across all channels.
- Monitor and report on the performance of brand initiatives, making data-driven adjustments as needed.
Required Skills
- Strong understanding of brand management principles.
- Excellent analytical and problem-solving skills.
- Proficiency in market research and data analysis.
- Effective communication and presentation abilities.