Job Overview
We are seeking a Brand Marketing Manager to spearhead the development and execution of innovative brand strategies. The ideal candidate will drive 360° marketing campaigns, analyze market trends, and enhance brand presence to achieve significant market share growth. This role requires a strategic thinker with a passion for understanding consumer behavior and a proven track record in the FMCG/retail sector.
Key Responsibilities
- Develop and implement comprehensive brand marketing strategies.
- Lead the execution of 360° marketing campaigns across various channels.
- Analyze market trends and consumer insights to identify opportunities.
- Collaborate with cross-functional teams to ensure brand consistency.
- Monitor and report on the effectiveness of marketing initiatives.
Required Skills
- Strategic Planning
- Campaign Management
- Consumer Insights
- FMCG/Retail Experience