Were looking for a creative and data-driven Content Marketing & SEO Specialist to help us drive inbound growth, increase visibility, and educate our market through powerful content. If youre a strong writer with a deep understanding of SEO and SaaS buyer journeys . and youre based in Egypt , this is your chance to make a major impact. What Youll Do: - Develop and manage a strategic content calendar aligned with product launches, campaigns, and business goals. - Write high-converting content for blog posts, social media (LinkedIn, TikTok, instagram ,facebook), email campaigns, landing pages, and website updates. - Generate short-form video ideas and write scripts for Reels, TikToks, and motion graphics that highlight product features and customer pain points. - Collaborate with design and video teams to turn ideas into visually engaging assets (infographics, carousels, video explainers). - Ensure all content is aligned with brand voice, SaaS positioning, and tailored to different stages of the buyer journey (awareness, consideration, decision). - Track content performance based on KPIs like engagement, conversions, and traffic. - Plan and execute an SEO roadmap focused on high-intent keywords that drive traffic, trials, and demo requests. - Conduct in-depth keyword research to inform content and improve ranking across feature pages, blog posts, and use-case content. - Optimize on-page elements such as meta tags, headers, internal links, and image alt text to boost visibility. - Perform regular technical SEO audits and work with developers to fix issues related to speed, crawlability, and mobile responsiveness. - Build high-quality backlinks via outreach, SaaS directories, digital PR, and guest posts. - Use tools like SEMrush, Google Analytics 4, and Search Console to track performance and inform decisions. - Stay updated on Google algorithm changes and adjust strategy to maintain and grow rankings. What Were Looking For: 3+ years of experience in content marketing and SEO (preferably in a SaaS or B2B environment). Fluent/professional English,you must be highly skilled in written communication. A solid portfolio that demonstrates your writing range (blogs, scripts, landing pages, posts ). Proven ability to generate content ideas and bring them to life across formats. Strong understanding of content performance metrics and how to optimize based on data. Hands-on experience with CMS platforms and SEO tools.