TalentAQ

TalentAQ

Digital Marketing & ASO Specialist

HR2+ yearsMultan, Punjab

Required Skills
20 skills

ASO
Digital Marketing
Mobile Growth Strategy
Google Play Console
App Store Connect
AppTweak
Sensor Tower
MobileAction
Google
Meta
TikTok
ASA
Google Analytics
Firebase
Adjust
Appsflyer
Kochava
SEO
Social Media Marketing
Influencer Partnerships

Job Description

Maglick Core Technologies is looking for a data-driven and results-oriented professional to drive our ASO, User Acquisition (UA), and Mobile Growth strategies. If you're passionate about app marketing, app store optimization, and scaling mobile applications to millions of users, we want to hear from you! Key Responsibilities: Develop and execute ASO strategies to enhance app visibility and organic downloads. Conduct keyword research and optimize app metadata (titles, descriptions, and tags) for Google Play & Apple App Store. Plan and run paid UA campaigns using Google UAC, Facebook Ads, TikTok Ads, and Apple Search Ads (ASA). Perform A/B testing on app store creatives (icons, screenshots, videos, descriptions) to improve conversion rates (CVR). Monitor performance metrics (Installs, CPI, ROAS, LTV, Retention) and refine strategies accordingly. Optimize ad monetization models (AdMob, ironSource, Unity Ads) to maximize revenue. Collaborate with the content & design teams to develop engaging creatives. Analyze competitor strategies and adapt to the latest ASO & mobile marketing trends. Leverage push notifications, email marketing, and in-app engagement strategies to boost user retention. Manage and respond to app reviews and ratings to maintain a strong app reputation. Run and optimize social media & influencer marketing campaigns for user growth.
Maglick Core Technologies is looking for a data-driven and results-oriented professional to drive our ASO, User Acquisition (UA), and Mobile Growth strategies. If you're passionate about app marketing, app store optimization, and scaling mobile applications to millions of users, we want to hear from you! Key Responsibilities: Develop and execute ASO strategies to enhance app visibility and organic downloads. Conduct keyword research and optimize app metadata (titles, descriptions, and tags) for Google Play & Apple App Store. Plan and run paid UA campaigns using Google UAC, Facebook Ads, TikTok Ads, and Apple Search Ads (ASA). Perform A/B testing on app store creatives (icons, screenshots, videos, descriptions) to improve conversion rates (CVR). Monitor performance metrics (Installs, CPI, ROAS, LTV, Retention) and refine strategies accordingly. Optimize ad monetization models (AdMob, ironSource, Unity Ads) to maximize revenue. Collaborate with the content & design teams to develop engaging creatives. Analyze competitor strategies and adapt to the latest ASO & mobile marketing trends. Leverage push notifications, email marketing, and in-app engagement strategies to boost user retention. Manage and respond to app reviews and ratings to maintain a strong app reputation. Run and optimize social media & influencer marketing campaigns for user growth.

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