Job Overview

We are seeking a passionate and experienced Digital Marketing Specialist to join our dynamic team. As a Digital Marketing Specialist, you will be responsible for developing and implementing effective marketing strategies to drive growth and enhance brand visibility. Your expertise in SEO, content optimization, and analytics will be crucial in achieving our marketing goals.

Key Responsibilities

• Conduct keyword research and implement SEO strategies to improve organic search rankings.
• Optimize website content and landing pages for search engines.
• Analyze marketing campaign performance and provide data-driven insights.
• Manage and execute PPC campaigns across various platforms.
• Stay up-to-date with the latest trends and best practices in digital marketing.

Required Skills

• Proven experience in SEO, PPC, and content optimization.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration abilities.
• Proficiency in using analytics tools such as Google Analytics.