Job Overview
We are seeking a Digital Marketing Specialist to develop, implement, and manage marketing campaigns that promote our company and its products/services. The ideal candidate will have a strong understanding of digital marketing strategies and be able to use various channels to drive traffic, engagement, and conversions.
Key Responsibilities
- Plan and execute digital marketing campaigns across various channels, including SEO, SEM, social media, and email.
- Create and manage content for social media platforms, websites, and email campaigns.
- Analyze campaign performance and provide recommendations for optimization.
- Conduct keyword research and implement SEO best practices.
- Manage and optimize PPC campaigns on Google Ads and other platforms.
Required Skills
- Proven experience in digital marketing.
- Strong knowledge of SEO, SEM, social media, and email marketing.
- Proficiency in Google Analytics and other analytics tools.
- Excellent communication and analytical skills.