Zee Learn LTD is looking for a Marketing Manager - Mumbai location (Onsite). The profile is responsible to develop marketing strategies for lead generation and customer engagement across platforms with a focus on business impact. The role reports to the HOD and requires excellent skills with the ability to influence, negotiate, communicate & present effectively to business stake holders.
- Manage company's online presence in order to engage with prospects and existing customers.
- Experience in campaign and brand management (including digital campaigns)
- Manage brand communication execution across media
- Carry out Performance Campaigns across platforms and networks
- Plan for and solicit consumer feedback (on product/brand) and identify gaps
- Execute consumer and market research (conducting surveys and FGDs)
- Integration of CRM and campaign reports
- Working with a team of SEO, Web designers, Graphic Designers, Content Writers.
- Drive and manage all digital campaigns aimed at lead generation
- Planning & Implementation of Promotional Activities across Digital
- Leverage the Social Media opportunity in order to engage with customers & business partners
- Centers Level activities & seminars - Responsible for creation of all collaterals, handover collaterals to brand executive
- Catchment specific activities - leaflets/posters/banners - Responsible for creation of all collaterals, handover collaterals to brand executive
- City Level Carnival - Concept Note, Activity Design
- BP Meets - Monitor BP meet calendar
- Merchandise - Provide designs for merchandise
- Brand Guidelines - Execution plan, provide designs of all elements