Outerworld is Indias fastest-growing luxury menswear brand, creating bold, statement-making collections that redefine affordable luxury for the modern man. We are seeking a Performance Marketing Associate with proven D2C experience to accelerate growth and scale our digital presence. Key Responsibilities Strategize, execute, and optimize paid campaigns across Meta, Google, and other digital platforms. Drive customer acquisition, retention, and revenue growth for menswear collections. Monitor and analyze performance metrics (CAC, ROAS, LTV, CTR, etc.) and present insights for continuous improvement. Stay ahead of digital trends and leverage them for high-impact campaigns in fashion & lifestyle. Collaborate with the creative and brand teams to deliver engaging, conversion-focused marketing. Manage budgets effectively while maximizing ROI.