Overview
We are seeking a highly skilled PPC Expert to manage and optimize our paid advertising campaigns. The ideal candidate will be responsible for developing and implementing PPC strategies, conducting keyword research, creating ad copy, and analyzing campaign performance. This role requires a strong understanding of PPC platforms and a data-driven approach to marketing.
Key Responsibilities
- Develop and implement PPC strategies.
- Conduct keyword research and create ad copy.
- Manage and optimize PPC campaigns.
- Analyze campaign performance and provide recommendations.
- Stay up-to-date with industry trends and best practices.
Required Skills
- Proficiency in PPC platforms (e.g., Google Ads, Bing Ads).
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal abilities.
- Understanding of digital marketing principles.