-Supervise a team of sales representatives to achieve monthly and annual sales targets. - Monitor and develop sales team performance through field coaching and training. - Plan and execute sales and distribution strategies within the assigned territory. - Ensure product availability and maintain proper stock levels at retail outlets. - Collect and analyze sales data and prepare reports for management. - Follow up on collections and ensure customer compliance with payment terms. - Monitor competitors and provide recommendations to improve market share. - Enforce company policies, quality standards, and customer service guidelines.