· Create short-form videos for LinkedIn, YouTube Shorts, Facebook, TikTok, and the website. · Produce product intros, feature demos, and use cases for clear and compelling communication. · Develop customer testimonials, case studies, and industry-specific solution videos. · Edit short clips for email campaigns, landing pages, and proposals. · Create engaging, trend-based social media videos to drive traffic to the website and landing pages. · Collaborate with Digital Marketing on high-converting ad videos. · Work with Product to create implementation and benefit videos. · Produce onboarding and training videos. · Act as on-screen talent for personalised campaign videos tailored to industries or segments. · Manage the internal video library for Sales. · Own end-to-end production: scripting, shooting, editing, publishing, tracking. · Write captions, titles, and hashtags optimised for each platform. · Monitor insights, update trends, and continuously optimise.